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January February 2019 Marina World

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INTELLIGENT MARINA SYSTEMS with technology. This requires marinas to provide more flexibility such as charging options, for example equal monthly charges for berthing contracts, more efficient service options in line with high quality hotels, and self-service options powered by easy and efficient technology solutions.” To ensure continued success in this area, marina owners and operators should consider both the marina and its customers: what intelligent systems should marinas be installing to drive efficiencies; and what intelligent systems should boaters be using to capitalise on these installations? The story so far Over the last few years, many exciting projects have seen ‘smart’ systems installed in marinas. A pilot project launched in Greece in 2016 aimed to modernise the way marinas are run and operated by using connected technologies. The tech start-up, Sammy, and IoT firm, Libelium, joined up to install a wireless sensor network that could monitor mooring berths, measure sea water levels and quality, and observe weather conditions in the Greek port of Patras. They installed sensors around the port, which gathered information and relayed it to a specifically designed app for smartphones, helping boaters and marina administrators to support e-booking services, parking assistance and guidance on different areas around the coast. The system has since been installed in over 15 different marinas in Greece and Cyprus and the companies hope to grow internationally. It provides notifications, helps boaters find berths and even guides them to their locations. More options and functionality can be added to the system, such as communication between boats, organising boat services and repairs to dovetail with arrival at the marina. Sammy CEO, Ioannis Kostopoulos, told the online publication ‘Internet of Business’ that “this way, the marinas provide important information to the yachts [and] the marina administrators have a clear view of the status of the berths, improving the quality of services and scheduling of yachting trips.” Another company working in this space is French company R-marina, which provides a mostly wireless network allowing for the remote control of multiple applications, such as WiFi, CCTV, access control, dynamic display screens, electricity and water metering, environmental quality, automation, intercom and smart lighting. The product can be customised by the marina manager, who ‘designs’ the marina using a 3D vectorised map on the computer. Clicking on the map gives access to details of all on-site equipment, enabling the user to view everything that is happening in the marina on one screen. By automating simple tasks, marinas can be more efficient and instead focus on customer service. Lizzie Mitchell of UK-based Premier Marinas, which recently developed an app for the Premier network, believes that “service is paramount and that customer service is [best] delivered by the human being. However, there are certain routine tasks that can be performed by technology.” One of these is occupancy tracking. ‘Smartmarina’, in partnership with Sodéal, last year launched a pilot project to track occupancy at Cap d’Agde in France, one of Europe’s largest marinas handling up to 4,000 boats at peak capacity. Previously, one of the hardest tasks for the marina was to track occupancy – someone had to physically walk around the marina with a notebook and count occupied berths, which took all day. They installed sensors on each berth that send a pulse back to a central system to determine whether the berth is occupied or not. The marina manager can view an on-screen map to see which berths are occupied (a red light) or free (green). The tiny sensors last for ten years and are powered by two AA batteries. Thomas Watteyne of Smartmarina explains the enormous impact small changes can have: “Marinas have become floating smart cities … today, a boat in a marina leaves it only about three days in the year. [These sensors] change everything when you’re running a marina.” “For marina dock masters, the two most routine tasks are dock walks and meter readings,” says Kralj. “The first can be automated by using a dock walk module that checks the situation on berths (either via CCTV or special tags placed on boats) and compares it to the data in our software Marina Master. Meter readings, for electricity, water or fuel consumption, are also integrated into the software and the system automatically starts recording when the meter is running and stops when a client has stopped usage. Invoices are then automatically generated and can be paid by the client using the myMarina app.” Hundreds, if not thousands, of boating and marina apps have appeared in the wake of mobile technology. Some are specific to a single marina; others work across 34 - January/February 2019

Marina World Suppliers & Services 2019-2020 The definitive guide to the Worldwide Marina Industry With 38 Marina Industry sections, over 700 individual entries, shelf life of over 12 months and validated ABC distribution of 7,000 copies. Your company needs to be seen here. Go to to add your company’s free editorial entry. To advertise in this vital publication, Suppliers & Services March 2019 - February 2020 MARINAS & PO

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