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2022 July August Marina World

The magazine for the marina industry

LIFTING EQUIPMENT

LIFTING EQUIPMENT INTEGRAL MANUFACTURER FOR MARINAS AND SHIPYARDS Remote monitoring — With the APP “Service Mobile” we manage preventative and corrective maintenance actions. Client Portal. A platform providing up-to-date crane information that both GH and the client can access. Remote monitoring of the crane’s operating data in real time. Making prevenptive and corrective maintenance more efficient. product of Italy Boat hoists Marine jib cranes Dry docks Motorized Boat Trailer MEET OUR FULL ELECTRIC SERIES NO EMISSIONS, NO LEAKS motion@ghcranes.com www.motion.ghcranes.com MARINAS GIGIEFFE srl -Via Dell'Artigianato, 2/4 48022 Lugo (RA) Italy tel.(+39) 0545 32900/25413 email: info@gigieffe.com www.gigieffe.com PRODUCT OF ITALY Professionalism and continuity over time in the manufacture of water/electricity service pedestals and fire-fighter pedestals The smart system has been created to support marinas in managing services offered to their customers and add value to the port structure and its boats places. Our multi-platform solution is able to remotely control from PC and Smartphone the columns, making the systems integrated.

MANAGEMENT SYSTEMS/SMART TECHNOLOGY Sign-up surge for marina platform Pick a Pier, the AI-driven platform for connecting boaters and marinas, gained over 30 new marina sign-ups in the first quarter of this year. They join marinas across Europe already making good use of the platform. New signings include: Emsworth Yacht Harbour (UK); Marina di San Lorenzo (Italy); the 830-berth Port de La Baule Le Pouliguen (France); Marina de Lagos (Portugal); Jachthaven Waterkant (the Netherlands); and Real Club Náutico Castellón (Spain). Marina Punta Verde, Italy (top) and Emsworth Yacht Harbour, UK (above). One particular benefit of the Pick a Pier platform for marinas is the inclusive payment service that makes the lives of both boaters and marina staff easier and enables the marinas to provide a fast, smooth service. Giorgio Ardito, president of Marina Uno, comments: “We are excited to get onboard with Pick a Pier especially to help in communicating with our existing berth holders and promoting the marina to new visitors.” Tom Marfleet, marina manager at Emsworth, notes: “We look forward to using Pick a Pier to help us optimise our berth availability and reduce admin burden for both us and our boaters.” Pick a Pier CEO, Idan Cohen, explains: “Our mission is to make boating more accessible, convenient and sustainable. Marinas using Pick a Pier are able to offer an increased level of customer communications and service, resulting in maximised profitability. It also allows marinas to provide boaters with quick responses, excellent customer service and easy access to berthing.” Phase one portal release Pacsoft International announced the release of the first phase of its new customer portal app at the Marinas22 conference and exhibition in May. The app bridges the gap between the marina and its customers and offers a gateway for communication. The portal allows customers to enter/edit details, including customer and vessel information, and upload certificates and similar documentation. It provides functionality for agreement acceptance, allowing contracts, work orders or similar documents to be sent to customers while the user is validated through the app sign-in to accept or decline the agreement. The acceptance, along with user validation data, is instantly recorded against the customer account. The customer portal would not be complete without a communication layer, which provides both bulk and individual messaging. It allows twoway communication between the marina and the customer without additional SMS costs. PacsoftNG will maintain a complete history of all communication for future reference. www.pacsoftmms.com “We are excited to have new marinas onboard with Pick a Pier and know they will instantly benefit from optimised operations and unlocking berths to accommodate boaters. By joining Pick a Pier, these marinas have access to boaters and berth holders in real time using our intuitive platform that provides a new level of transparency, communication and profitability.” The Pick a Pier platform also includes the exclusive boater loyalty programme, Popeye Sail Club, created to provide the most passionate boaters with a better way to set sail. www.pickapier.com www.marinaworld.com – July/August 2022 53

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